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Website Speed
Why Your Website Is Slow (And What It's Costing You)
If your site takes more than 3 seconds to load on mobile, most local buyers leave. Here's how lean code keeps load times under 1.5s.
Most local customers find you on a phone, often on mobile data. If your page shows a blank screen for three or four seconds, they press back and call your competitor.
Common reasons websites are slow
- Heavy themes and dozens of plugins
- Huge, uncompressed photos
- Sliders, pop-ups and scripts nobody needs
- Cheap overloaded hosting
What fast looks like
A focused page with compressed images, clean code and good hosting can load in under 1.5 seconds. That speed helps your Google ranking too — Google rewards pages that load fast on mobile.
Quick test: open your website on your phone using mobile data. If you get bored waiting, so do your customers.